Additional Treats for Enrich members with new Enrich x TGI Fridays partnership

If you are an Enrich member, I have good news for you!!!! You can now indulge in additional treats at TGI Fridays !!! 

Enrich, the travel and lifestyle loyalty programme of Malaysia Airlines, has joined forces with TGI Fridays, the world’s first casual bar and grill, to unveil an exciting partnership as it enhances lifestyle privileges for its esteemed members.

Enrich Blue, Silver, Gold and Platinum members can now enjoy redeeming up to 10 TGI Fridays e-Vouchers per month, granting them up to 50% off on discounts and other daily promotions which are applicable at all TGI Fridays outlets in Malaysia.

The partnership was formalised at a launch event held on 30 January 2024 at TGI Fridays The Curve, heralding the beginning of a collaboration to elevate the reward experience for its members.

Enrich members can indulge in an array of enticing offerings which includes:-

Tuesday Promo: Enjoy 50% discount on all steaks – Applicable for all Enrich Members on every Tuesday. 

  • A minimum purchase of at least one main course (at normal price) is required to enjoy this promotion .
  • Limited to one (1) redemption per table, and per transaction .
  • Not applicable with any other promotions

Everyday Promo: 
Get a FREE Fridays Signature Glazed Sesame Chicken Strips (worth RM25.90) – Applicable for Enrich Blue and Silver members 

Or

Everyday Promo: Get a FREE Fridays Chicken Fingers (worth RM33.90) – Applicable for Enrich Gold and Platinum members

  • A minimum spend of RM80 is required to enjoy this promotion .
  •  Limited to one (1) redemption per table, and per transaction .
  • Not applicable with any other promotion

Philip See, Chief Executive Officer (CEO) of Loyalty & Travel Services at Malaysia Aviation Group (MAG), said, “We are thrilled to announce this strategic collaboration with TGI Fridays, a pivotal step in our ongoing efforts to transform Enrich into a comprehensive travel and lifestyle programme. This initiative is designed to provide our esteemed members with a diverse array of benefits extending beyond air travel, and we encourage them to seize this opportunity to relish these tantalising offerings, while also enjoying a multitude of both air and non-air perks tailored to cater to their every need and preference.”

“We’re excited to embark on this tasty journey with Enrich. At TGI Fridays, we believe in creating moments of celebration, and this partnership aligns perfectly with our commitment to delivering a unique and enjoyable dining experience. Together, we look forward to offering Enrich members the distinctive ‘Fridays Feeling’ – a celebration of the joy found in everyday moments.” said Lee Yew Jin, CEO of Craveat International.

So what are you waiting for…. Download the Malaysia Airlines’ app to get the latest promotions on privilege discounts, earning and redeeming Enrich Points, conveniently at your fingertips anytime and anywhere! 

If you are not yet an Enrich member, sign up now on the Enrich website to get a welcome rewards of 500 Enrich Points upon first flight activity with Malaysia Airlines or Firefly plus exclusive privilege discounts from their lifestyle partners.

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