Foodies, get ready… because Subway Malaysia is going big this season having just launched The Ultimate Footlong Meal, a larger-than-life combo that’s bold, indulgent, and unapologetically flavour-packed.

Running from 29 October to 30 December 2025, this limited-time feast celebrates all the things we Malaysians love most about a great meal… generous portions, fresh ingredients, and flavours that hit just right.

And the star of the show? The brand-new Black Pepper Chicken Edition and Malaysia’s first-ever Footlong Cookie… yes, an entire one-foot cookie!

---

The Ultimate Footlong Meal — Made to Share, or Not 😉

Subway is taking our love for hearty bites to the next level with this mega combo that brings together three irresistible favourites:

🍗 Black Pepper Chicken Footlong Sub – tender chicken thigh smothered in bold black pepper sauce, served on Subway’s freshly baked bread.
🍪 Footlong Cookie – Malaysia’s very first one-foot cookie, baked daily to that perfect soft and chewy texture.
🥤 Footlong Cup – a one-foot-tall limited-edition cup to complete your indulgent Subway experience.

Together, they make one massive, flavour-loaded meal that’s perfect for sharing with friends… or keeping all to yourself (no judgment here!).

---

A Giant Surprise at Bukit Bintang

To mark the launch, Subway went all out with a giant 3D Subway bag installation at Bukit Bintang recently…

Imagine an oversized Subway bag bursting with flavour… and inside, six interactive “lubang jenguk” viewing spots that reveal the story behind The Ultimate Footlong Meal… from the boldness of the Black Pepper Chicken to the sweet temptation of that giant cookie.

---

Bigger. Bolder. Fresh As Always.

According to Evelyn Lee, Subway Malaysia’s Marketing Director, this campaign is all about celebrating Malaysians’ love for flavour, freshness, and value.

“From the juicy Black Pepper Chicken Thigh to Malaysia’s first Footlong Cookie, this campaign brings together everything Malaysians enjoy — freshness, indulgence, and value — in a way that’s truly too big to contain,” she said.

The Black Pepper Chicken Edition is available in Sub, Wrap, and Salad formats, while the Footlong Cookie and Footlong Cup are exclusive to The Ultimate Footlong Meal… so you’ll want to get your hands on them before they’re gone!

---

Too Long. Too Big. Too Good.

Subway’s new campaign tagline says it all — Too Big To Contain! It’s cheeky, fun, and absolutely fitting for this flavour-loaded celebration of freshness and shareability.

So don’t wait… head to your nearest Subway Malaysia between 29 October and 30 December 2025 and experience The Ultimate Footlong Meal for yourself.

For more info, visit www.subway.com.my or follow @subwaymalaysia on social media for the latest updates.