If you grew up in Malaysia, chances are you’ve spent countless hours wandering the aisles of MPH Bookstores — whether it was hunting for school reference books, discovering your first young adult novel, or picking out a last-minute gift.
With a legacy dating back to 1906, MPH Bookstores has grown into one of Malaysia’s most beloved bookstore chains, shaping our reading culture for over a century. And in 2026, this proudly homegrown brand celebrates an incredible 120 years of stories, knowledge and community.
As someone who still believes there’s magic in the scent of freshly printed pages, witnessing MPH’s evolution feels like watching a timeless classic being rewritten for a new generation.
A Contemporary Chapter at The Exchange TRX
Today, the MPH legacy is most vividly expressed at its stunning flagship store at The Exchange TRX Mall — a space that blends modern retail design with the comforting familiarity we’ve always associated with the brand.
From curated book displays to thoughtfully designed reading corners, the store feels less like a retail outlet and more like a literary playground for families, students, professionals and book lovers alike.
Beyond physical stores nationwide, MPH is also embracing the digital era, ensuring readers can browse, shop and engage seamlessly both online and offline. It’s the perfect balance of heritage and innovation — exactly what a 120-year-old icon should look like.
120 Years, 1 Living Anthology
To mark this major milestone, MPH is rolling out a year-long 120th Anniversary campaign — transforming its rich history into a “living anthology” that invites Malaysians to co-author the next chapter together.
One of the biggest highlights? The launch of MPH Explore, a brand-new one-stop membership app replacing the MRewards platform. Existing members will have their records migrated progressively, and this new app promises a more seamless, rewarding experience for loyal readers.
Even more exciting — MPH will introduce a 120th Anniversary Contest exclusively for MPH Explore members (tentatively June to December 2026), featuring attractive prizes from partners such as:
- Bertam Wellness & Spa Resort
- Atlas by Bank Muamalat
Definitely a good reason to start scanning that membership QR code more often!
Celebrating Excellence: Anugerah Juara Buku 2026
Held at the luxurious Aurum Theatre, the MPH Bookstores Book of the Year Awards (Anugerah Juara Buku)gathered around 200 guests — including authors, publishers, distributors, media partners and influencers.
What made this year even more special? BookTok creators and book influencers were invited to present the awards, bridging traditional publishing with today’s digital reading community.
🏆 Highlights from the Winners List:
- Best Adult Fiction (English) – Strange Houses by Uketsu
- Best Young Adult Fiction – The Hunger Games: Sunrise on the Reaping by Suzanne Collins
- Best Young Readers (English) – Dog Man #13: Big Jim Begins by Dav Pilkey
- Best English Non-Fiction – The Let Them Theory by Mel Robbins & Sawyer Robbins
- Best Business Read – The Art of Spending Money by Morgan Housel
- Best Malay Fiction – Kaisar by Jiwa
- Best Malay Young Readers – Miss Fanatik Sains by Ilya Alias
- Best Local Comic – Lawak Kampus 51 by Keith
- Best Malay Non-Fiction – Palestine: Dari Sungai Ke Segara by Ayman Rashdan Wong
- Best Islamic Reference – Surat Cinta Dari Tuhan by Adnin Roslan
✨ Best Book of the Year: Kaisar by Jiwa (Nukilan Biruni)
In addition, a special non-book category — Best Gift & Stationery — was introduced to recognise brands supporting Malaysia’s creative culture. Shortlisted brands included Faber-Castell, Pilot, Big Cart, Loka Made and OMG, with Faber-Castell emerging as the winner.
Mutiara Minda 2026: Reading With A Purpose
Launched alongside the awards ceremony, the Mutiara Minda 2026 campaign runs from 16 February to 18 April 2026 — reinforcing MPH’s commitment to literacy and social responsibility.
For just RM10, customers can purchase the Mutiara Minda card to enjoy special discounts on selected titles. More importantly, all proceeds go to the Media Prima-NSTP Humanitarian Fund, supporting humanitarian initiatives both locally and internationally.
Strategic partners for this meaningful campaign include:
- Media Prima Berhad
- Jasmine Food Corporation
- Atlas by Bank Muamalat
It’s heartwarming to see a bookstore championing not just reading, but real social impact.
More Than Just A Bookstore
What I love most about MPH isn’t just the books — it’s the memories.
It’s parents guiding their children to their first storybook.
It’s students flipping through revision guides before exams.
It’s friends debating over which novel to read next.
After 120 years, MPH Bookstores continues to bring families and communities together through the joy of reading — proving that while retail trends may evolve, the love for stories will always remain timeless.
Here’s to 120 years of turning pages — and many more chapters ahead. 📚✨
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