Love seafood? Then here’s a delicious reason to head over to MYDIN USJ!

If you’re looking for quick, tasty, and family-friendly seafood meals, SUBI has just introduced an exciting range of frozen seafood products that are packed with flavour and incredibly easy to prepare. Whether you’re planning a quick lunch, a satisfying dinner, or a delicious snack, the new SUBI products are perfect for every occasion.

Even better, you can sample these mouth-watering seafood delights at the SUBI Roadshow, happening from 31 July to 9 August 2026 at MYDIN USJ.

Discover SUBI’s Delicious Seafood Selection

Since 1999, SUBI has been bringing quality frozen seafood products to Malaysian families. This latest product line-up continues that tradition with even more exciting choices.

The range includes:

Tempura Battered Pollock Fish Cut
Tempura Battered Fish Fillet Steak
Breaded Pollock Fish Fingers
Tempura Battered Pollock Fish Fillet
Breaded Fish & Corn Nuggets
Tempura Squid Rings
Korean Spicy Breaded Pollock Fish Fingers

Every product is made for convenience without compromising on taste, making meal preparation quick, easy, and delicious.

New! Seafood Fries & Crumbed Tom Yum Seafood Nuggets

One of the biggest highlights of the roadshow is the launch of two exciting new products.

🍟 Seafood Fries

These crispy seafood fries are made using a delicious combination of Pollock fish and squid, allowing you to enjoy the goodness of two seafood favourites in every bite.

They’re perfect as:

Afternoon snacks
Party finger food
Kids’ lunch boxes
Movie night treats

Every bite delivers a satisfying crispy texture with a rich seafood flavour.

🌶️ Crumbed Tom Yum Seafood Nuggets

If you enjoy bold flavours, these nuggets are made just for you.

Featuring the same Pollock fish and squid combination, these nuggets are coated in crispy breadcrumbs and seasoned with an irresistible Tom Yum flavour that is spicy, tangy and incredibly addictive.

It’s no surprise these are expected to become a favourite among teenagers and spicy food lovers alike.

Introducing the New SUBI Seafood Patties

SUBI is also expanding its range with three brand-new seafood patties.

🐟 Fish Patty

Made from premium fish fillet and coated with fine breadcrumbs for an extra crispy bite.

Perfect for:

Homemade burgers
Sandwiches
Light meals
Family snacks

🦑 Squid Patty

Made with delicious squid meat and coated in fine golden breadcrumbs.

Enjoy it as:

Burger patties
Side dishes
Tea-time snacks
Easy family meals

🍤 Shrimp Patty

Made using quality shrimp meat with a crispy breadcrumb coating for richer seafood flavour.

Ideal for:

Gourmet burgers
Sandwiches
Lunch boxes
Quick meals everyone will enjoy

Why You’ll Love SUBI Frozen Seafood

There are plenty of reasons why SUBI continues to be a favourite among Malaysian families.

✔ Made using quality seafood

✔ Crispy coating with delicious flavour

✔ Quick and easy to prepare

✔ Great for busy families

✔ Perfect for burgers, sandwiches, snacks or full meals

✔ Suitable for both adults and children

Whether you’re cooking for yourself or the whole family, SUBI makes enjoying seafood easier than ever.

Visit the SUBI Roadshow at MYDIN USJ

Don’t just read about it—come and experience it yourself!

Visit the SUBI Roadshow and enjoy exciting activities, product promotions and delicious food sampling.

📍 Venue: MYDIN USJ

📅 Date: 31 July – 9 August 2026

Special Highlights

👨‍🍳 Meet Chef Alwi
8 & 9 August 2026

Watch live cooking demonstrations and discover creative ways to prepare your favourite SUBI seafood products.

👩‍👧 Mother & Kid Competition
Sunday, 9 August 2026

Bring the whole family and join the fun-filled competition with exciting prizes waiting to be won.

Plus, enjoy exclusive promotions, free product sampling and discover why SUBI continues to be one of Malaysia’s favourite frozen seafood brands.

Final Thoughts

Whether you’re craving crispy fish fingers, golden squid rings, spicy Tom Yum seafood nuggets or delicious seafood patties, SUBI has something for everyone.

The new range offers convenience, quality and amazing seafood flavours that fit perfectly into today’s busy lifestyle.

So don’t miss your chance to sample the latest products, enjoy exclusive promotions and take part in exciting activities at the SUBI Roadshow.

📍 SUBI Roadshow
MYDIN USJ
31 July – 9 August 2026

Bring your family, meet Chef Alwi on 8 & 9 August, join the Mother & Kid Competition on 9 August, and discover your next favourite seafood snack!